About

The public mark for carbon routing coordination.

Pink Dot turns confusing post-consumption material flows into a visible reverse supply chain. It is built to be recognizable, licensable, and usable across products, packaging, bags, bins, and sites.

Pink Dot logo system board

What it is

A routing symbol for approved carbon recovery actions.

What it is not

Not a compostability certification, biodegradable label, or guaranteed end-market claim.

Why it matters

It creates a cleaner public instruction that can connect to real operational systems.

How it scales

Use the same mark across products, stations, campuses, cities, venues, and recovery infrastructure.

Materials lab using Pink Dot carbon recovery specifications
Trademark-ready identity

Built to be protectable, licensable, and immediately deployable.

The mark system is designed to function at multiple scales: favicon, product stamp, packaging panel, bag print, station decal, and digital interface. The circular form and distinct pink color family help it stand apart while remaining simple enough for broad program use.

That makes Pink Dot not just an educational icon, but a brand asset that can anchor membership, licensing, implementation, and product ecosystem growth.